Merry Christmas & Happy New Year from the Reterniti Team! We will be closing for the break from 24 December 2024 and reopening 8 January 2025 – orders can still be placed but shipping kits will be sent in the new year.

About Us

What is Reterniti?

AN INNOVATOR IN MEMORIALS

Reterniti is a global innovation solving the age-old question of what to do with a loved one's ashes after cremation.

At Reterniti we convert your loved one's ashes into a tasteful, discrete Stone, known as a cremation stone.

Available for both people and pets, and offered in either full sized Reterniti Stones or smaller Pebbles, each one is intended to be a tactile connection to your loved one.

Unlike ashes in an urn or box, Reterniti Stones are meant to be held.

You never have to say goodbye.

And you'll never forget them.

We’ve Known Loss.

BUT YOU CAN KEEP THEM CLOSE

We've experienced the heart-wrenching loss of family members, both people and pets, and can still feel the emptiness of where they used to be.

It’s bad enough to lose them physically.

But it’s worse to forget them.

We don’t want any person or pet to be forgotten.

We held our family close when they were living, we want to do the same when they’ve departed.

A Reterniti cremation Stone, made from your loved one's ashes, gives you a physical alternative to storing their ashes in a box or urn; left on a shelf or tucked away in a cupboard. Untouched and forgotten.

A Reterniti Stone is them.

Inspiration Behind Reterniti

Reterniti was inspired by event in Sydney, Australia.

Our founder, Peter, lost his first golden retriever, Hogan, at just 10 years old. He took Hogan's ashes to a local park with his two young sons in Sydney and dug a small hole for the ashes beneath a boulder - aptly named Hogan's Rock, upon which Hogan used to lay and wait.

Much to his family's horror upon visiting a few years later they discovered that not only had Hogan's Rock been moved, but the council had built a toilet block over his ashes burial spot.

It was at that moment that Reterniti was conceived.

There had to be a better solution than to just lose ashes.

Why are we called Reterniti?

Often misspelt as Returnity, Returniti, or Reternity, and pronounced Return-ity, our name speaks to a philosophy of never being forgotten, of returning for eternity.

Our Team

Peter Russell, Founder & Managing Director

Calling both Australia and New Zealand home, Peter is the inventor of the Reterniti Stone and business founder. For most of his life he has been accompanied by either a Labrador or Golden Retriever.

Thomas Russell, Stonemaker

Balancing university study and the gym with Reterniti Stone-making, Thomas’ attention to detail is the hallmark of each Reterniti Stone.

Parker, Client Greeting Officer

Parker, and sometimes his brother Max, are the NZ Office’s chief client greeting personnel; charged primarily with mood elevation. Sitting upon ones feet means Parker approves of you.

Caitlin Penny, Business Administrator

Caitlin runs the day to day of the business, and has a passion for circus arts in her spare time. She has spent the majority of her life with a variety of pets and currently has 2 cats.

Rachel Nottingham, Commercial Director

Hailing from the United Kingdom, but now calling Auckland home, Rachel is also a board member and responsible for business expansion & corporate governance.